ATA General Trading PLC is one of the members of YO holding company established to Import, export and other business activities. It imports industrial products and commodities that will have a positive impact on the economy.
The company persistently works to continue as a leading business firm with profound business and functional knowledge. The key to the company’s success is its knowledge about the business and close working relationship with its customers and clients; ensuring the best possible solutions to their needs; to establish and maintain a thorough knowledge and understanding of the client’s objective and help them maximize the benefits. The company wants to establish the best choice in export of Ethiopian Coffee, oil seeds, pulses and spices.
It is a company where professionals from both business and professional field group together with an objective of providing appropriate business solutions. It realizes the importance of functional knowledge and its impact in developing business solutions
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Our mission is to help people get jobs. We work towards improving the recruitment journey through daily job posts. We create a collaborative workplace that strives to create the best experience for job seekers
would like to invite qualified and competent applicants to apply for the following vacant post.
1: Marketing Research Officer
- Department: Marketing
- Reports to Chief Marketing & business development officer
Job Summary:
The Marketing Research Officer is responsible for conducting market research and providing valuable insights to support the development of marketing strategies and campaigns. They will gather data, analyze trends, and interpret findings to help the organization make informed business decisions. The Marketing Research Officer will collaborate with various internal teams and external stakeholders to ensure accurate and timely delivery of research reports.
Duties and Responsibilities:
1. Conduct primary and secondary market research to identify consumer preferences, market trends, and competitive landscape.
2. Design and execute surveys, questionnaires, and focus groups to collect data from target audiences.
3. Analyze data using statistical techniques and qualitative methods to identify patterns, trends, and key insights.
4. Prepare comprehensive research reports, presentations, and dashboards summarizing findings and recommendations.
5. Monitor industry trends, competitor activities, and consumer behavior to provide actionable insights for marketing strategies.
6. Collaborate with cross-functional teams to align research objectives with business goals.
7. Assist in the development of marketing strategies, campaigns, and product/service positioning based on research findings.
8. Support the evaluation of marketing initiatives by tracking and analyzing key performance indicators.
9. Maintain a strong understanding of the company’s products/services, target market, and industry dynamics.
10. Stay updated on the latest research methodologies, tools, and techniques to enhance research capabilities.
Skills Competencies & Educational background
1. Bachelor’s degree in Marketing, Business Administration, Market Research, or a related field. With 4 years’ experience.
2. Proven experience in market research, data analysis, and report writing.
4. Strong analytical skills with the ability to interpret complex data sets and draw meaningful conclusions.
5. Excellent written and verbal communication skills, with the ability to present research findings in a clear and concise manner.
6. Detail-oriented with a focus on accuracy and quality of work.
7. Ability to work independently and manage multiple projects simultaneously.
8. Knowledge of marketing principles and strategies.
9. Familiarity with qualitative and quantitative research methodologies.
10. Strong problem-solving and critical-thinking abilities.
Application way
Candidates who are interested and fulfil the requirements shall submit their application/ motivation letters along with their updated CV via email; yoholdingplc@gmail.com by mentioning the position title on the subject line.
It is mandatory to mention the position title under the subject line of your cover letter.
NB. Only short-listed candidates will be contacted.
Deadline: Dec 10, 2023
Keep in touch and follow us on our social media channels to receive the most recent updates regarding available opportunities. Facebook
Join us on Telegram
Our mission is to help people get jobs. We work towards improving the recruitment journey through daily job posts. We create a collaborative workplace that strives to create the best experience for job seekers